1
How would you rate your decision to stop using our service?
RequiredCreates a consistent numeric measure that can be compared across respondents. It is required in this starting template, but you can change that in the builder.
Customer experience template
Customer churn exit survey
Measure satisfaction and collect practical ideas about your decision to stop using our service.
3 minute estimate5 fully editable questionsNo account needed to preview
Full question preview
What this template asks
2
Which part had the greatest effect on your experience?
RequiredProvides a structured answer that is straightforward to compare and segment. It is required in this starting template, but you can change that in the builder.
QualityServiceSpeedValue for moneyConvenience
3
Did the experience meet your expectations?
RequiredProvides a structured answer that is straightforward to compare and segment. It is required in this starting template, but you can change that in the builder.
4
What worked particularly well?
Captures context, examples, and ideas that fixed options may miss. It is optional so respondents can continue when it does not apply.
5
What is the one thing we should improve?
Captures context, examples, and ideas that fixed options may miss. It is optional so respondents can continue when it does not apply.
Sample-size considerations
Invite everyone who completed the relevant journey during a defined period. Compare response rate and respondent mix with the full customer population before generalising.
Best practices
Send close to the experienceKeep rating scales consistentLeave room for an open explanation
Common mistakes
Surveying the same customer too oftenCombining several journeys in one ratingTreating satisfaction as proof of loyalty
Frequently asked questions
Can I edit the customer churn exit survey template?
Yes. Every question, answer option, required setting, section, theme, and eligible logic rule can be changed in Surveyor before you publish.
Can I preview the questionnaire before signing up?
Yes. The respondent preview is available without an account. An account is required only when you want to create and save an editable survey in a protected workspace.
Last reviewed 2 August 2026
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