Question type guide

Likert scale questions

Likert items ask how strongly someone agrees or disagrees with one clear statement. A group of carefully designed items can measure an underlying attitude more reliably than one broad statement.

When to use it

This question type is useful when your analysis needs agreement with a statement, attitude measurement, multi-item scales. Choose it because it matches the information required, not simply because it is familiar.

  • agreement with a statement
  • attitude measurement
  • multi-item scales

Design and analysis cautions

Pilot the wording and response controls on a phone. Decide how missing, skipped, other, and not-applicable answers will appear in exports before collection begins.

  • Use one idea per statement
  • Balance positive and negative wording cautiously
  • Include a neutral point only when meaningful

Frequently asked questions

Can I customise this question type?

Yes. Surveyor templates and question structures are starting points. You can edit wording, answer options, required fields, logic, branding, and collection settings before publishing.

Can I collect responses on mobile devices?

Yes. Published Surveyor forms are designed for phones, tablets, and desktop browsers. Eligible plans also support offline queues for previously loaded surveys.

Likert scale questions: examples and guidance | Surveyor